http://www.thecaseforcreativity.com/welcome daily 1.0 2022-04-05 https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1457774292217-A6VT9P8ZN70YYTGDGEWJ/Slideshow+cover+page.png Welcome https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1457774358279-LGJIHL5W3JOO5O6MPWCG/Slideshow+agency+page.png Welcome https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1457774388177-R6VYUYXCNNST61MCFMKD/Slideshow+company+page.png Welcome https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1465235707075-RMRTQLQEYW26BGJ2G6J7/TCFC-Cover.jpg Welcome https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1457775268814-RD8KQN64XXI7RPS1QFOC/TCFC+Header+Image+Wide2-01.jpg Welcome https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1458114351743-2KS9JG4MJJ97EMK558QT/JHbookcloseup.jpg Welcome http://www.thecaseforcreativity.com/book-cover daily 0.75 2016-03-12 https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1457766249232-J7K2X5KRASMVPBKXQJLW/TCFC+Book+Image.png Book Cover https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1457766249232-J7K2X5KRASMVPBKXQJLW/TCFC+Book+Image.png Book Cover The Case for Creativity tells the story of three decades of international research into the link between creativity and effectiveness in advertising and marketing. Research proving that: More creative agencies are more effective agencies More creative advertising is more effective advertising More creative companies are more successful companies http://www.thecaseforcreativity.com/james daily 0.75 2016-03-16 https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1458114316065-ETVLGH9OHBEP39IHG2ON/image-asset.jpeg James James Hurman is a New Zealander who spent the majority of his career as a strategic planner in the advertising industry. In 2013 he was named the world’s #1 planning director by the Big Won Report, following many years as head of planning at Auckland agency Colenso BBDO. Equally passionate about creativity and effectiveness, James’ work has won 20 Cannes Lions and more than 50 effectiveness awards. In 2014 James left the advertising industry to found innovation consultancy Previously Unavailable. He lives in Auckland with his wife and children.   James can be reached by filling out the form below. https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1458114316065-ETVLGH9OHBEP39IHG2ON/image-asset.jpeg James James Hurman is a New Zealander who spent the majority of his career as a strategic planner in the advertising industry. In 2013 he was named the world’s #1 planning director by the Big Won Report, following many years as head of planning at Auckland agency Colenso BBDO. Equally passionate about creativity and effectiveness, James’ work has won 20 Cannes Lions and more than 50 effectiveness awards. In 2014 James left the advertising industry to found innovation consultancy Previously Unavailable. He lives in Auckland with his wife and children.   James can be reached by filling out the form below. http://www.thecaseforcreativity.com/slideshow daily 0.75 2016-03-12 https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1457774292217-A6VT9P8ZN70YYTGDGEWJ/Slideshow+cover+page.png Slideshow https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1457774292217-A6VT9P8ZN70YYTGDGEWJ/Slideshow+cover+page.png Slideshow https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1457774358279-LGJIHL5W3JOO5O6MPWCG/Slideshow+agency+page.png Slideshow https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1457774388177-R6VYUYXCNNST61MCFMKD/Slideshow+company+page.png Slideshow http://www.thecaseforcreativity.com/publisher daily 0.75 2016-03-12 https://static1.squarespace.com/static/56e386d201dbae34929da9d7/t/56e3e6922eeb81414114172b/1457775820904/ Publisher https://static1.squarespace.com/static/56e386d201dbae34929da9d7/56e3e4b8d210b8a4c7ecc86c/56e3e4ccd210b8a4c7ecc88d/1457775820904/ Publisher https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1457776243886-OCIHYMYHR6JZVVSY8HC9/Block1.png Publisher https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1457776259740-6Y3FWN3M2TJKIGRVT7CE/Block2.png Publisher https://images.squarespace-cdn.com/content/v1/56e386d201dbae34929da9d7/1457775821155-X5XLG1Q9XRWQQ3XCVUSL/image-asset.png Publisher http://www.thecaseforcreativity.com/prerelease daily 0.75 2016-03-13